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LEDO, a passionate lover of his craft, has been in the industry for over 20 years.


LEDO's techniques are based on his commitment to serve his loyal clientele with grace, charisma, and skill. He knows hair types, shapes and forms inside out and is always on the lookout for the newest styles and trends. He believes it all starts with the shape of the face, the personal style of the client and then what they are looking for or what type of mood they are in. He has styled everyone from well known celebrities, to political figures to renowned entrepreneurs. He claims that although he never knows who will be coming in the shop, he's always excited to get to know everyone's personal stories.


"I try to make it feel like an experience, not merely just getting a haircut or shape up. In NYC is all about the rush and nearly automated services, my staff and I focus on really paying attention to the clients' necessities, their personal stories and what they want to project with their hairstyle. It goes that deep!" - LEDO. 






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